Where do you put your keywords on your website?
Search Engines read text therefore keywords are very important when optimising your website and you need to make sure that you page is relevant and relates to your chosen terms. Click on the following link for advice on choosing the right keywords.
Where to put your keywords on your website?
Once you have your basis keyword research completed, you then need to work out where to put your keywords on the website.
Within your META information – this includes your meta title, descriptions and keywords. See for example the meta information on my sam-seo.co.uk website:
Sam’s SEO Tips & Advice | SEO | Search Engine Optimisation | Internet Marketing
My main keyword is SEO and I have used this throughout my meta information, you add the keywords into the keyword section and separate them with a comma.
You should use your keywords in the H1 tag on your page or use it in the headline on your website. By adding it to the headline on your page people can easily know that they have come to a website that is relevant to what they are searching for.
Ensure your keywords are mentioned in your website content. By optimising your content you should do so in a way that is good for the search engines but also remember your human visitors – it needs to sound natural otherwise people will stop reading.
The content on your page should be a minimum of 250 words, you should mention your keyword within the content around 4 times, and use the keyword as anchor text to link to a relevant inner page.
Be careful not to stuff your keywords on the page too many times as this will be seen by the search engines as spamming and your site could get penalised!
Samantha Woolstencroft is an Account Manager at Just Search. Sam lives in Droylsden, Manchester and has years of experience in Internet Marketing and Search Engine Optimisation. 